As the leading producer in the Turkish food industry in the categories of tomato paste, tomato products, sauces, ready meals and pickles, Tat Gıda generated net sales revenue of TRY 8.2 billion in 2025 and increased its gross profit by 51% through effective cost management. In addition, thanks to a 32% reduction in operating expenses, Tat Gıda closed 2025 with an operating profit of TRY 647 million, EBITDA of TRY 952 million and a net profit of TRY 132 million.
Tat Gıda CEO Veysel Memiş shared the company’s fourth quarter 2025 financial results at a meeting attended by 34 sector professionals from Türkiye’s leading portfolio management and investment companies. In addition to the company’s financial performance, Veysel Memiş also provided a comprehensive evaluation of Tat Gıda’s future targets.
“We made investments worth EUR 17 million in two years”
Emphasizing that effective cost management and operational discipline came to the forefront in 2025, Veysel Memiş stated that the significant decline in operating expenses supported profitability. Reminding that two years have passed since Tat Gıda was acquired from Koç Holding, Veysel Memiş noted that the company had made investments totaling EUR 17 million during this period and said: “The main purpose of these investments is to transform Tat Gıda into a strong global brand.”
“74% of our revenue came from domestic sales, 26% from exports”
Sharing details regarding Tat Gıda’s 2025 financial performance, Veysel Memiş stated that the company achieved net sales revenue of TRY 8.2 billion, with 74% of total revenue generated from the domestic market and 26% from exports. He noted that, thanks to effective cost management and operational discipline, gross profit increased by 51% to TRY 1.3 billion, while the 32% decline in operating expenses lifted operating profit to TRY 647 million and EBITDA to TRY 952 million. Memiş said, “While the ratio of operating expenses to net sales declined by 5 percentage points compared to the previous year, Tat Gıda completed 2025 with a net profit of TRY 132 million.”
Addressing the transformation in the company’s business model, Veysel Memiş stated that the contracted farming model provides a strategic advantage for Tat Gıda, noting that the company works with 500 farmers and sources 50% of its raw materials through this model. Highlighting that digital farming applications increased productivity to 100–110 tons per hectare, Memiş added that production is carried out at three factories located in Bursa and İzmir.
“Our international customer portfolio grew by 39%”
Veysel Memiş stated that the transition to a direct sales model marked a significant turning point on the distribution side, noting that Tat Gıda currently sells directly to more than 50 countries across five continents and expanded its international customer portfolio by 39%. He added that the company operates domestically with 58 dealers and two distributors, and aims to establish a much more extensive direct sales network across Türkiye by the end of 2026.
“We are Türkiye’s leader in ketchup and mayonnaise categories by tonnage”
Touching upon production investments, Veysel Memiş stated that investments in sauces and ready meals resulted in a 23% increase in sauce production and a 33% increase in ready meal production in the last quarter of 2025. Memiş also noted that the product portfolio had been renewed and reminded that, according to Nielsen data, Tat Gıda became Türkiye’s leader by tonnage in the ketchup and mayonnaise categories by the end of 2025. He emphasized that the results of the strategic transformation focused on renewing the product portfolio became clearly visible in 2025 and reiterated that the company achieved market leadership by tonnage in ketchup and mayonnaise categories last year.
According to Nielsen reports, which analyze consumer viewing and purchasing behaviors through retail data in more than 100 countries worldwide, the company achieved strong growth momentum in these categories in the Turkish market. Veysel Memiş stated:
“While the total Turkish ketchup market maintained its tonnage market share at a level similar to the previous year, Tat Gıda achieved 5% growth in tonnage. On the revenue side, while the national market grew by 33.1%, our growth reached 41.4%. The main driver of this performance was the non-discount retail channel, where we achieved 11.1% tonnage growth and 46% revenue growth. With these results, Tat Ketchup rose from second place in supermarket channel tonnage market share in 2024 to become the leading brand in 2025.
We also achieved strong momentum in the mayonnaise category. During a period when the total Turkish market’s tonnage market share increased by 5 percentage points year-on-year, Tat Gıda delivered above-market growth of 18.2 percentage points. Tat Mayonnaise maintained its position as Türkiye’s market leader by tonnage in 2025.
In tomato paste, despite a 2.4% contraction in total market tonnage, revenues grew by 18.5%, while Tat Gıda maintained its leadership in Türkiye in both tonnage and revenue. Growth in this category was mainly driven by the non-discount retail channel in Türkiye.”
“We will publish our first integrated annual report this year”
Emphasizing that sustainability is positioned at the center of the company’s business model, Veysel Memiş stated that, with the solar power plant investment commissioned in Akçaköy, Manisa, 19.5% of the company’s energy consumption is now met from renewable sources, and that this ratio is expected to reach 97% following the completion of the second plant in Afyonkarahisar. Memiş noted that the company is progressing toward its targets of reducing carbon emissions by 55% by 2030 and achieving net zero emissions by 2050.
At the end of the meeting, Memiş announced that Tat Gıda will publish its first integrated annual report this year and establish the company’s first memorial forest in Karacabey, Bursa, emphasizing that the company will continue to maintain transparent and predictable communication with investors. Following Veysel Memiş’s speech, Investor Relations Director Deniz Uysal delivered a comprehensive presentation on Tat Gıda’s fourth quarter 2025 financial results.
Net sales revenue targeted to reach TRY 10.1 billion
The meeting also included forward-looking expectations for the future period. It was emphasized that the guidance previously announced for 2026 remains unchanged. Tat Gıda aims to increase sales volume by 15% compared to 2025 levels, reaching approximately 151 thousand tons in 2026, while targeting net sales revenue of TRY 10.1 billion and an EBITDA margin in the range of 11%–14%. Expanding the direct sales model, increasing the share of value-added products in the product portfolio and effectively managing cost inflation were highlighted as the key factors supporting these targets.